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Article writing has become a very important piece to the overall aspect of SEO and Internet Marketing. Providing solid information and how to advice for readers can convert traffic to your website while creating an expert status about you and your business.

Keep in mind that Article Marketing is not an ad, so you can not just start writing about how great your product or service is but rather supply helpful informative content for readers.

Here is were the true importance of Article Marketing comes in to play, IT IS VIRAL! Supplying this content for other webmasters to use on their websites and visitors can create a viral marketing affect.

Here is how:

Because search engines like Google love new content and seems to award websites that constantly update their website with new fresh content. Webmasters have taken notice of this fact not only for search engines but for their visitors, giving them fresh information will give them more reason to come back to there website. This makes your articles valuable to them and other website owners are on the hunt for your articles.

How do articles placed on other websites generate traffic to me?

Traffic is generated to your website from your signature box. At the button portion of your article is an area, which you dedicate for a signature line. This is were you can place a small but powerful message about your self and your business, almost like a text ad. Your signature line will contain atleast one active text link to your website which convert traffic to your website.

How do webmasters find my articles?

Article Marketing can be done through article distribution websites. These are websites that not only list your article themselves but also are places that provide your articles to other website owners for free as long as they include your signature. There are hundreds of these article distribution sites so one article if written with powerful headline and riveting copy could truly generate high amounts of traffic for a extended amount of time.

Note: Article Marketing is a great way to build your link popularity fast as other websites list your information, your signature line contains that ever important link.

Example: If your write three articles and distribute it to 120 distribution websites and it is picked up by 4 webmasters from each distribution site and even if each website only supplies 6 hits to your site per month your article marketing could convert over 8,400 hits per month. This is very realistic. Now imagine putting out dozens of articles on a regular basis, your traffic and link popularity could be amazing

This article was written by Wayne Hagerty certified Search Engine Internet Marketing professional with years of SEO experience. Discover how to increase traffic to your website. FREE Internet marketing news, and more. Succeed online, visit us today at: http://www.pixseo.com

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Link Development takes a major role in having your web site rank well in the search
engines. Many web masters as well as SEO companies overlook how important it is
to have a good link development campaign going for their web site. This article
consists of 3 major topics; What is Link Development, Finding Link Partners and
getting the max. potential from each one of your links, and Proving the power of
Link Development which are meant to give you the basics of running a good
campaign that will boost your rankings in search engines.

What is Link Development?

Link Development, also known as Link Popularity, is a term used to describe getting
other web sites to link to your web site. Remember the popular kids in high school?
Well lets just say that in most cases popular kids got noticed way more, they usually
were social chair or prom queens and kings, top athletes and the list goes on. The
point is, the popular kids got noticed while the not so popular kids didn’t. This is
the same concept that search engines go on. If you are popular, then you get
noticed and how search engines decide whether you are popular or not is by how
many web sites link to you and how popular those sites are.

Hopefully that isn’t a painful analogy that brings up memories of your high school
days. So now that we know what Link Development is, lets talk about how we start
a link development campaign.

Finding Link Partners!

There are two types of link partners to go after, one is a one way link. This is a
directory, forum, or web site that links to your web site without you having to link
back to their web site. You can buy links now from web sites like:
www.textlinkbrokers.com, but I am not to sure how the search engines feel about
buying your popularity. The second type of link is a reciprocal link, which means
that if you put a link on your web page pointing to them, then they will put a link on
your web page pointing to you, the perfect “You scratch my back and I’ll scratch
yours”.

So now how do we find one way links? Well first off, the easiest way is through the
search engines. If you are doing link development for a real estate site, google: real
estate directory. There are plenty of directories out there that allow you to add your
site for free. Next you will want to look up real estate and find forums, so that you
can find posts that relate to you and add a reply giving some useful information
while providing a link to your web site. Please do not spam your link on forums,
only place a link when it makes sense to. For example if you are a Real Estate agent
in Vancouver BC, Canada and you come across a post saying, Where can I find real
estate listings in Vancouver. Then add a nice reply and your link at the bottom.
Finally, never forget about your friends and family, explain to them that by having a
one way link form their web site to yours it will help you boost your search engine
rankings.

It seems that reciprocal links do not have as much weight on the search engines as
one way links, but are much easier to get. The reason they are easier to get is
because you are helping the other web site get better rankings while they do the
same for you. So there are a few general rules you should follow while doing
reciprocal link development, first, try not to exchange with your competition as you
will just make it harder for you to come up before your competition. Second, only
exchange links with relevant sites. By relevant we mean that the site you are linking
from and to should relate to your web site, an example of this would be if you are a
real estate agent, you would want to link to mortgage brokers sites or home
renovation sites not children’s video game sites, however if the site is in your
locality you can link to them and mention in the link that they are a local business/
web site. Finally, always be honest and truthful when sharing links, do not put up a
link and then take it down a week later, if you agree to sharing links, stick to your
guns.

Finding reciprocal link partners is actually easier than you think. One of the best
things to do is find out who is linking to your competition and ask them if they
would also like to trade links. To do this, in google type:
link:www.competitionswebsite.com. This will bring up a list of all the web sites that
have linked to that site, then just find the web masters e-mail and send him/her a
polite e-mail asking if they would like to exchange links. Do this for every major
competitors web site and you will have links coming at you left and right. Another
great resource is a free web site called sitesell. What this site does is lets you enter
your information into their database, including your e-mail, web site and what
keywords best describe your site, then it finds you people with the same keywords
and sends them an e-mail asking if they would like to exchange links. I have
received hundreds of links this way. I suggest you sign your self up right away at:
http://value-exchange.sitesell.com/.

Now that you know how to find link partners lets look at what your links should look
like. Now this is only what I do and it seems to work very well, some may disagree
and I can understand not everyone wants to exchange links this way. Personally I
think Google has become to smart to just accept links that follow this general
concept: Anchor Text – Description of link. How I exchange links is within a
paragraph. For example:

Real Estate in Vancouver is a booming industry. With the 2010 winter olympics
happening in Vancouver people are very interested in Vancouver Real Estate. Joel Carcone is an experienced realtor ready to help you make the
right investment in Vancouver.

By having it in a small paragraph that gives the web site that is linking to you more
text that is relevant to your site, it is going to make the link weigh more when the
search engines count it as a vote. Lots of software out there will not let you do this
and require a strict: link – Description, formation. Do not skip over these, they just
won’t count for as much.

Finally, Google ranks sites based on their algorithm and gives them a rank between
0 and 10. The higher the PR the more important Google believes the web site is,
thus giving more weight to sites that link to you with a high PR.

The Power Of Link Development!

Link Development should have a Cape and a big “S” on its spandex suit as it has so
much power it is unbelievable. The following examples are not intended to offend
rather show you that link development can make a huge difference without even
having the site optimised for the keyword.

To prove the power of link development we are going to use president Bush as an
example. If you look up the following words in google, George Bush’s White house
Biography are the first to show up. I urge you to try this, read over the biography
and notice that the words “failure”, “worst president”, and “worst president ever” do
not show up in the biography at all, but if you look those same words up in google,
you will see that his biography comes up first for all 3 of those words. Now this is
an extreme case and is known as googlebombing, but this does show the true
power of link development.

If Link Development can make a site that is totally unoptimized for those keywords
come up first in a search that has about 213,000,000 sites competing for the word
failure, imagine what a good link development campaign could do for your site that
is optimised and ready to be found on the internet.

If you are thinking of getting SEO done to your web site, look into companies that
do Link Development as this is a powerful way to gain rankings for your web site as
shown with the example in “The Power of Link Development”. Make sure that when
asking about link campaigns that SEO companies follow an ethical approach to Link
development, you would not want to wake up one morning to find your site dropped
off the rankings because of unethical link development practices.

Daniel Cedar is a Web Strategist for Elite Beat Enterprises. He is an expert in SEO and
Link Development Campaigns that follow strict ethical codes based on Google’s
guidelines of Search Engine Optimization. To learn more about link development visit
Elite Beat Enterprises’ web site for more information at http://www.elitebeat.net.

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I have been reading lots of article about white hat and black hat SEO technique, anyway, i guess i just post whatever i have learned

What is White hat? White hat SEO is a good guy technique. It consists of techniques used to get higher search rankings that are legal and ethical. It generally consist of

1. Writing good and unique content Content is king, infact, the best way to keep your reader is to have good content in your website and keep updating it frequently, well, this is what I do with this site, using pure white hat strategy. Google love content

2. Link exchange In order to have high page rank, link exchange is very important. But this doesnt mean to link exchange with crappy junk site but to get link exchange from related, high ranking website.

3. Submitting URL to major search engine

4. Posting good comment and opinion with your website on your signature on other good popular website

5. Optimize your site for your target audience, not for the search engines In other word, try to optimize yoursite to give your target audience what they really want, not optimize only for search engine bot

6. Program your site to be crawler-friendly Use wordpress if you dont know how

7. Submit press release If you got really good and unique news or article, you should submit your article to the public

8. Create RSS feeds for your website Pros and Cons for White hat technique?

Pros: You only need to focus on the content instead of technique that attack search engine weakness. In the long runs, it will have long term values. And you never need to have any fear that google will banning your site if you follow their rule and regulation.

cons: You will get traffic very slow, and you need to update frequently and consistenly for a very long period of time

What is Black hat? Black hat is bad guy technique. It consists of techniques used to get higher search rankings that are illegal, unethical, or annoying . It generally attack the weakness of search engine. Below is some of the technique used

1. keyword stuffing packing long list of keyword that have no meaning in the website in order to get high ranking in search engine

2. Invisible text packing long list of invisible keyword in the website that fool the search engine spider thinking that it is keyword rich.

3. doorway pages buiding a fake page purely for search engine spider where user can never see

4.link farm building website with no content and full with affiliate link

5. Article miner building website that fetch article from article directory automatically without any original content

6. spamming comment on other people blog Spamming advertisement on other people blog

7. spamming email

8. cloaking A website that showing content from different URL in a frame. The search engine spider one webpage, the visitor see another.

9. tricky redirect Redirect visitor to unwanted site. For example, you go to google and search for “basketball”, you click on one of the search result, and you been redirect to a porn site

10. force click website with sneaky pop up that force you to click on its advertisement

11. internal domain linking Create hundred of domain that linking to each other

Pros and Cons for black hat technique?

Pro: yeah, if do it correctly you can get your site in high ranking and gain many visitors within weeks, and can earn some quick cash fast. I have personally seen some crappy website with only picture and no other things to click except the ad, so i clicked the ad…..Blackhat technique such as article miner can even create website and updating it with new article automatically for you. In other word, you can save a lot of time.

cons: you need to update and upgrade your technique frequently or your site will get banned sooner or later. In other word, using blackhat technique is only short term wise.

About the author:

For more information, please visit my blog at www.phupang.com/blog

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The following article presents the very latest information on SEO. If you have a particular interest in SEO, then this informative article is required reading.

Long-term SEO maintenance requires dedication to your website. There are people who think that they can throw up a web page and that people will find them, and good luck too them – but it won’t happen. Any website that wants to make money needs to get optimized, and stay that way. Running and SEO campaign once or twice isn’t enough in this market: you need to consider long-term maintenance of your SEO.

For long term SEO maintenance to be effective, you need to constantly monitor the search engines algorithms, which can change very frequently. You also need to keep track of your competitors’ optimizations and adapt your strategy accordingly.

Always consider your website as an investment – you’ve put time, money and effort into it. Your investment needs to be protected, and the way to do that is SEO maintenance. This makes sure that your website is ranked high enough to bring you the traffic you need, and keeps the sales coming.?

We’ve compiled a list of tips to help you with your SEO maintenance. To keep good rankings, you need to pay attention to how your site is doing. A few things to remember are:

1. Check on your pages regularly and make sure they’re still listed. Your listings are the most important part of your SEO work. Whether the page is listed or not is vastly more important than what key words you have etc. After all, if you aren’t listed at all what good is it to optimize?

2. Monitor the listings every week or two to make sure your pages are displaying correctly and that there are no problems with your site. While your at it see whether you’ve risen, dropped, or remained constant as far as listings go. Odds are that you will not remain constant, if you do remain constant you should consider this a small success as you have probably risen above other pages that were formerly above you while others from below you have surpassed you.

3. Watch for trouble, and fix it quickly. Don′t think it will correct itself – it won′t. Any missing pages should be checked out thoroughly. Chances are that the system has run into a problem, but if you don′t check it out you may very easily be wrong. Always correct any of your mistakes as your mistakes can be very costly if they are not dealt with in a timely fashion.

4. Resubmit your site if you make major changes, but not for anything smaller. The most important time to resubmit your site is if you have recently changed your titles. Titles are very important in SEO and can deliver you with a completely new set of quality key words.

5. Create monthly ranking reports on your site, to see if any changes need to be made.?

So far, we’ve uncovered some interesting facts about SEO. You may decide that the following information is even more interesting.

6. Keep building your link popularity.

7. Keep submitting your site to the big directories, as spiders use these as a starting point.

8. Watch your competitors and the methods they use. If they start trying to cheat, report them straightaway – it gets them out of your way.

9. Set goals for yourself. Write out an SEO maintenance plan, and if things change then make sure to set new goals and stick with them.

10. Stay up to date on the latest SEO information.

11. Check your site′s performance – if you’re not monitoring your traffic, find a tool to do it now.

12. Maintain a solid plan for dealing with your site’s growth. Don’t panic if you see a blip.

This might seem like a lot of work for a small website or company, but you need to do it to help your website grow. If you don’t have growth, you have nothing. No business wants to stay where it is forever, and SEO is a good way to get more business and stay in the race.

Do you remember why you started a website to begin with? The chances are you wanted to make money. Your website is a business, and you need to run it like one. Don′t stress too much over the work involved: it’s only a few hours each week in total, and you can do it whenever you want.

That’s the latest from the SEO authorities. Once you’re familiar with these ideas, you’ll be ready to move to the next level.

SEO Tips All About Domain Names Articles for Website Content

About the author:

James Mahony is the founder of Search Engine Optimization Tips – A site dedicated to Search Engine Optimization

SEO Tips All About Domain Names Articles for Website Content

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Are English speaking websites based in the US simply insular
and uncaring about foreign web traffic or are we actually
Xenophobic?

Xenophobia – a phobic attitude toward strangers – comes from
the Greek words xenos, meaning “foreigner″, “stranger″.

Trolling through the “referrers” section in my web site
traffic logs routinely shows hundreds of Google foreign
language searches. Those foreign language search referrals
usually total just slightly more than the combined total of
Yahoo and MSN English language search referrals. So doesn’t
it make sense to pay more attention to foreign language
search in SEO than to fiddle with Yahoo and MSN optimization?
My traffic logs routinely show hundreds of translation tool
referrals.

Those referrals come from foreign language searchers that
REALLY want to read the pages. Foreign language visitors
who don’t know about online translation tools (like Google′s)
will leave the search result pages without visiting your site.
Why not provide your pages in the most common European
and Asian languages with your text in their native language
already? Look in your logs for the following referrer URL:

http://64.233.179.104/translate_c with URL’s of your own
site appended. This query at “Google English” is a request by
a foreign language user for a translation of that page on your
site. The most common of them are from Google.es (Spain) and
Google.de (Germany) and Google.pt (Portugal). Last month
there were nearly 1,000 of these queries from Google
translation tools in my logs. Check that tool out here:

http://www.google.com/language_tools?hl=en

This translation – or “Language Tools″ page at Google is
helpful in escaping our insular attitudes about English
language search by showing us that Google currently supports
34 languages and hosts servers in 141 countries – literally
from A to Z. http://www.Google.ae (United Arab Emirates) to
http://www.Google.co.zm (Zambia)

Google has 117 languages listed on that page, but they’ve
buried a few ringers in there with “Elmer Fudd”, “Klingon”,
and “Pig Latin” to throw linguists for a loop. While it′s
interesting to use those funny options, clicking the “I’m
Feewing Wucky” on the “Elmer Fudd” language produces the same
results as does the English language search, it′s just cuter
with the letters “L” and “R” replaced with “W’s” on the
search page.

http://www.google.com/intl/xx-elmer/

But we need to look at the fundamental reason that Google
offers this “Language Tools” page and the machine translation
there. It is because web site owners in the U.S. don’t offer
multiple languages on their own sites.

While it is not uncommon to see a row of four to six flags
representing the top few languages on many European based
sites (especially Italy, Spain and France based companies) -
it is actually rare to see multiple language options on U.S.
based business sites.

There are manifold reasons for this lack of communication by
English speaking countries with the rest of the world. The
top reason is that we simply don’t need to know other
languages to live our daily lives in this country, so we
rarely think of using other languages online. While English
is a primary language spoken around the world, including
Canada, Australia, India, Britain and is a second language
spoken by millions of primarily foreign language speakers.

While it is common to visit major cities in Japan, Italy,
Mexico and dozens of metropolitan cities around the planet
without fear that we’ll be unable to find English speaking
hoteliers, restaurateurs, and even cabbies – it is an
arrogant expectation. I’ve been to each of those countries
and didn’t need any Japanese, Italian or Spanish language
skills while on either business or pleasure.

But we’ve got to be realistic if we are to take part in the
global medium of the web. Those web pages are viewable by an
estimated 700 million people around the world and millions
of those would happily visit and read your web site if it
were available in the world’s top languages and indexed in
foreign search engines. So why not provide that option?

Major corporate web sites in the U.S. will inevitably require
polished human translation of their major web pages, with
variations for international tastes and preferences – most
small and medium business sites cannot afford that option.

This leaves machine translation as the best remaining option.
While it is possible for any site visitor to use translation
tools online to convert your English language text into
foreign tongues, it sends the visitor away from your site to
the translation service. Not ideal.

The best option is to use translation software to put those
foreign language variations on your own site and host them
from your own server in the languages you offer. The reason
to host them is, very simply, that if you provide machine
translated foreign variants of all your pages, they will be
crawled by foreign search engines and indexed and ranked on
European and Asian search engines.

The web audience in China was roughly estimated at just over
100 million in 2005 and is expected to balloon in the near
future. Simply being indexed for Chinese language searches
and reasonably ranked could increase traffic for U.S. sites
dramatically. The European audience is fragmented with many
more language options – the main representative languages on
the web are Spanish, French, Portugese, German & Italian,
while Chinese, Korean and Japanese make up the bulk of the
remaining web audience. Those eight languages are offered in
popular machine translation software packages.

If a site has already been optimized for English language
search, the SEO will have included the most important
keywords. While machine translation is not entirely reliable
for proper sentence structure and grammar once translated, it
at least gets most words and many word combinations correct.
Content sites, who often rely on advertising for income,
would love to see the extra pageviews and ad clicks coming
from foreign visitors reading their pages in their native
language.

Once a content site owner sees their largest foreign audience
trends (through web traffic analytics statistics), they can
fine-tune their SEO for individual languages and actually pay
for professional translation and foreign language SEO of the
most profitable pages. But simply getting a content site
indexed by search engines in more than eight new countries
will bring waves of new visitors and increase advertising
income substantially.

Copyright July 12, 2006 by Mike Banks Valentine

About the Author: Mike Banks Valentine is a Search Engine
Optimization Specialist offering affordable Foreign SEO at
http://seoptimism.com/SEO_Foreign_Search_Engines.htm

For more about Foreign Search Engine Success, visit

http://website101.com/arch/archive73.html

This article is available online with working translation to
eight languages at:
http://websit𘫭.com/Search_Engine_Positioning/foreign_SEO_ranking.html

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In all kinds of businesses, credibility is important. This is one of the primary principles that are being established by the companies. It must be prioritized above all other things because if not, they will surely loose their customers. In every country, there is always a provision that sets ethical standards when it deals about business.
Even on the SEO or the search engine optimization companies, they are also very concerned with the maintenance of their integrity. It is easier to attract customers if the company is able to sustain a good name. It will also ensure a good profit, because the more subscribers who will patronize the business the greater the gain that they will have.
The kind of employees that you have will reflect the totality of the company’s management. This will reveal the manner on how you discipline your staff. It will also transpire to the people that will make them decide whether they will go for subscription in your company or not.
In SEO, there are various ways to maintain its credibility.
• Choose a trustworthy staff. Usually, chaos and controversies within the company starts when misunderstanding exists. Make sure that when you accept applicants as your future employees you are guaranteed that they have a good morale. Even though the task of the employees in SEO will be merely focusing on computer works but still it is very important since you will be making transactions within and outside your offices.
• Small things should not be made complicated. If there are little problems that arise in running the business, better discuss it immediately before it grows into a bigger problem.
• Problems arising in the company must be tackled within the office only. Avoid things that will likely worsen the situation, commonly this is the problem of the companies. Matters that deal on internal concerns must not reach the other offices. There are times that your opponent company may use the controversy against you that will lead to the obliteration of your name.
• Always appear cheerful towards your customers. In spite of the internal problems that you are probably encountering do not take it as burden up to the point that you will disregard the welfare of your subscribers already. You will lose a lot of them if you continue doing this, so always remain positive to them at all times.
Some of the noted unethical practices that are very known to search engine optimization are cloaking and issue, doorway pages or hidden links and sometimes hidden texts.
These malpractices are treated to be forbidden by various search engines. Beware about this because once they discover these strategies used in your website, you will surely be banned.
Sadly, once your site is ban you will not only loose your ranking but as well as the money that you have invested on it. Everything will turn into nothing so it is better to be honest at all times. Do not grab for profit in an immoral way because you will just suffer the consequence in the end.
So, ethical standards will be comprised of all the factors surrounding the entire management of the company. It is not a matter of questioning your manager’s individual personality or even the staff but on their morale inside their work.

About The Author

Dana Goldberg is the owner of Easy Web Development. A Collection of articles, tips, guidelines and resources on how to increase web site traffic. http://www.easywebdevelopment.info

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The following article covers a topic that has recently moved to center stage–at least it seems that way. If you’ve been thinking you need to know more about it, here’s your opportunity.

There are many ways to get great rankings in the search engines, and many people think they’re a secret – but that’s just not true. Once, top 10 spots were very easy to obtain, but getting multiple top spots is now a thing of the past. Some people say that top 10 spots are very hard to get these days, but we have managed it on many occasions recently. Here are some of our success stories.

Every SEO company should strive to get your website listed in at least the top 20 – although there are no guarantees, they shouldn’t have much difficulty in achieving this if they use proper keyword placement. If a company can’t get you ranked within the top 20 on some of your keywords then it’s time to look for another SEO company.

SEO success relies on inside knowledge of search engine algorithms and ranking techniques. This, combined with testing websites before submission, will give you good results, as long as you keep it ethical.

SEO Success Stories from Clients.

R. Nishimoto (Desert Hot Sauce): “Search engine optimization took our company from a few sales a week to more than 60 sales per week. We could no longer run this business with only two people. I am convinced that without this we would still be back at a few sales or even be under by now. ”

Truthfully, the only difference between you and SEO experts is time. If you’ll invest a little more time in reading, you’ll be that much nearer to expert status when it comes to SEO.

AL (DVI Video Walls): “We are pleased with our web presence, many new customers, I will tally the sales increase at year-end. I know that the web page has now paid for itself at least once! More later, we are very busy – a couple competitors are going out of business so we are getting many panic calls.”

Jenny (Music Asylum): “Your search engine techniques have produced the best return on our advertising dollars which was even better than any promotion we have done in the past. I am talking about quantifiable results the company can attribute directly to our website. At first, I couldn’t see how your search engine work would make any difference based on the poor results from our old website. I have to give you credit though you got our site found on top of the major engines resulting in many calls, e-mails and eventual sales. Thanks.”

Chris (Legacy Golf): “We are very impressed with the short period of time that it took to get our website listed in the search engines, we hoped it would place high but never expect to be one of the top 3.”

(3rd Rock Internet Services): “Our Internet services company would not have any business if it were not for the efforts made to increase sales, being listed in the top 20 of the search engines was a great accomplishment that we were hoping would come true and now it has.”

Scott (XTS.NET) “The company was struggling before we had the site optimized and now we are able to stay in business and keep up with the demands of our clients.”

Companies like these are finding it ever more important to be placed where they can be found on the web – if you think that search engine placement isn’t necessary then think again. With the Internet business marketplace continuing to grow, you’ll have more competition to deal with every day.

When customers can’t find a company, the business goes bankrupt. You need to get ahead of your competition, and stay ahead. Now is the time to prepare for the future, before it’s too late.?

Now might be a good time to write down the main points covered above. The act of putting it down on paper will help you remember what’s important about SEO.

SEO Tips All About Domain Names Articles for Website Content

About the author:

James Mahony is the founder of Search Engine Optimization Tips – A site dedicated to Search Engine Optimization

SEO Tips All About Domain Names Articles for Website Content

Categories : SEO Tips // Comments Off

Seo Services & SEO FirmsWebsites that gets found in Google, Yahoo, and MSN, etc. is not hard to do, But most people are confused where to begin.I can offer some search engine optimization tips as per my knowledge.
Try not to purchase a new domain unless you have to.
Google’s aging delay is trouble for all new domains, it is better to use your existing domain/website if at all possible. If you′re redesigning or starting from scratch and you have to use a brand-new domain for some reason, you can expect to wait a good 9-12 months before your site will show up in Google for any keyword phrases that are important to you.
Optimize your site for your target audience, not for the search engines The content should ne relevent. The search engines are looking for pages that best fit the keyword phrase someone types into their little search box. If those “someones” are typing in search words that relate to what your site offers, then they are most likely members of your target audience. You need to optimize your site to meet their needs. If you don’t know who your target audience is, then you need to find out one way or another. Look for studies online that might provide demographic information, and visit other sites, communities, or forums where your target audience might hang out and listen to what they discuss. This is crucial information to your website design, keyword research, and copywriting.
Do Research on your keyword phrases . The phrases you think your target market might be searching for may very well be incorrect. To find the optimal phrases to optimize for, use research tools such as Wordtracker, Google AdWords, and Yahoo Search Marketing data. Compile lists of the most relevant phrases for your site, and choose a few different ones for every page. Never shoot for general keywords such as “travel″ or “vacation,” as they are rarely (if ever) indicative of what your site is really about.
Design and categorize your site architecture and navigation based on your keyword research. Your research may uncover undiscovered areas of interest or ways of categorizing your products/services that you may wish to add to your site. For instance, let’s say your site sells toys. There are numerous ways you could categorize and lay out your site so that people will find the toys they’re looking for. Are people looking for toys to fit their child’s stage of development? (Look for keyword phrases such as “preschool toys.”) Or are they more likely to be seeking specific brands of toys? Most likely, your keyword research will show you that people are looking for toys in many different ways. Your job is to make sure that your site’s navigation showcases the various ways of searching. Make sure you have links to specific-brand pages as well as specific age ranges, specific types of toys, etc.
Program your site to be “crawler-friendly.” The search engines can’t fill out forms, can’t search your site, can’t read JavaScript links and menus, and can’t interpret graphics and Flash. This doesn’t mean that you can’t use these things on your site; you most certainly can! However, you do need to provide alternate means of navigating your site as necessary. If you have only a drop-down sequence of menus to choose a category or a brand of something, the search engine crawlers will never find those resulting pages. You′ll need to make sure that you always have some form of HTML links in the main navigation on every page which link to the top-level pages of your site. From those pages, you′ll need to have further HTML links to the individual product/service pages. (Please note that HTML links do NOT have to be text-only links. There’s nothing wrong with graphical image navigation that is wrapped in standard tags, as the search engines can follow image links just fine.)
Label your internal text links and clickable image alt attributes (aka alt tags) as clearly and descriptively as possible. Your site visitors and the search engines look at the clickable portion of your links (aka the anchor text) to help them understand what they’re going to find once they click through. Don′t make them guess what’s at the other end with links that say “click here” or other non-descriptive words. Be as descriptive as possible with every text and graphical link on your site. The cool thing about writing your anchor text and alt attributes to be descriptive is that you can almost always describe the page you’re pointing to by using its main keyword phrase.
Write compelling copy for the key pages of your site based on your chosen keyword phrases and your target market’s needs, and make sure it’s copy that the search engines can “see.” This is a crucial component to having a successful website. The search engines need to read keyword-rich copy on your pages so they can understand how to classify your site. This copy shouldn’t be buried in graphics or hidden in Flash. Write your copy based on your most relevant keyword phrases while also making an emotional connection with your site visitor. (This is where that target audience analysis comes in handy!) Understand that there is no magical number of words per page or number of times to use your phrases in your copy. The important thing is to use your keyword phrases only when and where it makes sense to do so for the real people reading your pages. Simply sticking keyword phrases at the top of the page for no apparent reason isn’t going to cut it, and it just looks silly.
Incorporate your keyword phrases into each page’s unique Title tag. Title tags are critical because they’re given a lot of weight with every search engine. Whatever keyword phrases you′ve written your copy around should also be used in your Title tag. Remember that the information that you place in this tag is what will show up as the clickable link to your site at the search engines. Make sure that it accurately reflects the content of the page it’s on, while also using the keyword phrases people might be using at a search engine to find your stuff.
Make sure your site is “link-worthy.” Other sites linking to yours is a critical component of a successful search engine optimization campaign, as all of the major search engines place a good deal of emphasis on your site’s overall link popularity. You can go out and request hundreds or thousands of links, but if your site stinks, why would anyone want to link to it? On the other hand, if your site is full of wonderful, useful information, other sites will naturally link to it without your even asking. It’s fine to trade links; just make sure you are providing your site visitors with only the highest quality of related sites. When you link to lousy sites, keep in mind what this says to your site visitors as well as to the search engines.
Dont overemphasise any one keyword phrase or worried too much about rankings. If you’ve done the above 9 things correctly, you will start to see an increase in targeted search engine visitors to your site fairly quickly. Forget about where you rank for any specific keyword phrase and instead measure your results in increased traffic, sales, and conversions. It certainly won’t hurt to add new content to your site if it will really make your site more useful, but don’t simply add a load of fluff just for the sake of adding something. It really is okay to have a business site that is just a business site and not a diatribe on the history of your products. Neither your site visitors nor the engines really give a hoot!

About The Author

Sunny Hoggard – Seo consultant provide Seo Services to the websites by empoying various seo techniques to improve the ranking in search engines which in turn result in higher traffic results.
developer@kvcindia.com

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I have been to many forums and found that people like to do their own SEO initially and then give up later after they do not find reasonable results. I would suggest that they should keep on trying, until they really feel that their sales is directly dependent on their ranking in the search engines.

I have high respect for all the people who have achieved success using in-house/personal SEO and still are able to maintain there top spot for highly competitive keywords like digital camera software or photo software. The world of SEO has changed rapidly and so have the techniques. Now lets start with main subject that is “Making money online with SEO”.

The first well-known fact:
Higher the traffic better the sales

It is a proven fact that among the billions of pages that are searched by search engines only a few make it to the top and these top 30 websites make the most business. Type in digital camera software for instance and you will understand what I mean. Do you remember how many times have you gone beyond the 3-4th page of your search page results? I would expect the same behavior from 99.9% of the Internet surfers as no one has the time to go beyond the top 30 listed pages. I am exaggerating when I say top 30 because mostly the top 10 get 75% of the hits. So if you are not at the top you are losing on a huge chunk of sales, unless you are advertising locally and are limited to a local business.

Google adwords is worth a mention at this point as millions use them and know their importance. The users of google adwords know that they will get listed at the top page (sponsored listing) for the specified keywords. However, they do not estimate the sales that they will make. They can easily do it in a month and then change their bid amount to be paying less in advertising on google. Being listed in the top page does not mean that you will end up with guaranteed sales. You need to have a real good sales page that will make the “buyer” feel the need to buy it. Remember it is all about making him feel that he needs it.

Search engine optimization will propel your page to the top 10 without having to pay for the adwords campaign that is a pay per click campaign and you might end up paying far more than your sales. Having said this if you choose the niche keywords for your campaign and have a good sales copy you are bound to make a lot out of the campaign. Out of thousands who click to your page at least 50 should buy your product.

The million-dollar question

How will you benefit from SEO? How much should you spend?

If you have a good product and at a reasonable price compared to competition and feel that you can garner enough sales once your website receives traffic SEO will benefit you by providing you with exposure for the chosen keywords ( a proper keyword analysis for searches per month for that chosen keyword) will be conducted by the SEO expert. Depending on the competition you have for those keywords the plan will be chalked out by him. Sometimes only on-page SEO may take you to the top however, nowadays SEO has become a popular career with many top websites spending huge amounts on SEO to be listed in the top.

Your expense should depend on how much sale you are bound to make. A proper estimation of this can be drawn after the first month that you are listed in the top 10. Your expense can range from any where between $250-$2500 depending on the competition you face.

Be careful while choosing an SEO firm or person as they can use spammed techniques that can get you banned from search engines.

Mahesh Mhatre is a SEO pioneer in India. Its a Googl using google services.
Transfer Money Overseas to more than 100 countries.
The best photo software photolightning – the digital camera software.

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If you’re ready to embark on a search engine optimization campaign, you’ll want to take a close look at your competitors. Either they’ll be ahead of you in the SEO world or you’ll detect their deficiencies and rush right past them in terms of search engine visibility.
Here are 8 key considerations.
1. Page Titles
See what kind of page titles competitors use. Do they only include their name or a page name? How much do they vary? Is there a different page title for every page? Do they seem to contain reasonable search terms? Are they dominated by keywords or marketing messages?
2. META Data
Do they do a good job of providing keyword-rich META descriptions? What balance do they strike between mentioning the company’s value or special offers and conveying core keywords?
3. Quality of Content
How much copy is apparent in each page? Is there any emphasis on the visible text? Can you even count 250 keywords on critical pages? How are the headers organized? Does the company take advantage of text navigation?
4. Robots.Text File
See what the Web site owners are telling the search engines. Are search engine spiders encouraged or discouraged by the directions listed in the robots.txt file?
5. Link Building
Find out how many places are linking to the competitor. You may not have time to determine the quality of all of the links, but see how many they have compared to your Web site.
6. Saturation
Determine how many pages of the Web site have been indexed by the major search engines. How does each competitor compare to your efforts to provide relevant content that can be crawled by search engines?
7. Site Design, Architecture and Technology
Is it professional? How would you describe the design? Is it SEO-friendly? Does the site rely on static pages or dynamic content? Are there frames or Flash with the familiar “skip intro” button?
8. Rankings
As best you can, select 10 keywords and phrases and find out how well they’re ranking on the major search engines. Do they rank well? Can you catch up?
If you need help with the assessment or whether SEO even makes sense for you, start with our complimentary Keyword Marketplace Activity Report.
About the Author
Michael Murray is vice president of Fathom SEO, a search engine optimization firm in Cleveland, Ohio. A member of SEMPO and OSEOP, the firm specializes in organic search engine marketing campaigns, permission-based marketing and other SEO services for clients across the US. michael@fathomseo.com

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